Spotify, the $100M deal, and the future of podcasting. [Smart Digest]

Pat Flynn <newsletter@smartpassiveincome.com> Unsubscribe Fri, May 22, 6:03 PM (11 hours ago) to me Hi, Godlove! If you follow podcasting news, this week you may have heard about a HUGE podcasting deal that Joe Rogan made with Spotify. The Wall Street Journal reported that the deal could be worth $100 million—one of the largest deals in the podcasting space. Rogan is a comedian and podcast host who has millions of listeners, and his move to Spotify signals how much Spotify is investing in the future of podcasting. It's no secret that podcasting is booming right now. Recently, the number of podcasts reached 1 million! That might sound like a lot (which is it), but compared to 500 million active blogs, and 35 million YouTube channels, there's still tons of room for growth in the podcasting space. And there's still plenty of room for you to add your own podcast to the mix! It's an exciting time for podcasting, and that's why we're offering a free webinar, Podcasting the Smart Way, next Wednesday at noon Pacific. The webinar will teach you how to create, promote, and monetize your podcast. You can see all of the details and register below. I hope you'll join us! Cheers, Pat Flynn,Founder and CEO SPI TIP AFFILIATE MARKETING Want to Earn Money Through Affiliate Marketing? Build Trust First. Trust takes time to build, and energy to maintain. But you must focus on building your community, and earning the trust of your audience, if you want to earn money through affiliate marketing. The recommendations for products and the affiliate love you’ll get from your community comes almost naturally after you EARN that trust from them. Trust is earned through two things: Giving—and giving away as much as possible. Content, information, freebies, high-value stuff, and sometimes even your own time. Online karma does exist, and the more you give away, the more you get back in return—and maybe not from the very same people you gave to, which is why the second piece of earning trust is . . . Recommendations from others. Get on other people’s radar and have them do the marketing for you. Not for the affiliate products that you’re promoting, but you, or your brand. Trust is earned faster through the friends and relationships people already have with each other. That’s why it’s important to give to everyone, no matter how big or how small they may seem to your brand. Because you never know—they may know somebody who knows somebody who will become your biggest client, or a multi-product customer, or maybe the window to an opportunity that would have never happened otherwise. Do these two things and you'll be well on your way to earning the trust of your audience—and earning income through affiliate marketing! ​ Free Webinar to Teach You How to Create, Promote, and Monetize Your Podcast Learn how to create a podcast that gets found and helps grow your business! Pat will share strategies he has used on his award-winning podcasts, the Smart Passive Income Podcast and the AskPat Podcast, as well as methods used by his hundreds of podcasting students. You'll get advice on: Why to start a podcast How to get started What to do to get started Click the button to learn more and to register. LEARN MORE ​ NEWS AND UPDATES Why are so many people bad at marketing? Ann Handley tells us why in this week's podcast. Ann, a digital marketing pioneer, best-selling author, and speaker, gives us the antidote to dry marketing and sales in this week's episode. We discuss how to bring some personality into your brand, and how to be authentic so your marketing doesn't fall flat with your audience. Don't miss out on hearing about these tips to becoming a more successful marketer. Listen Now What would you do if your business suddenly skyrocketed? On this week's coaching call, we talk with Sarah Murphy who had this exact "problem." Sarah is an herbalist who's discovered some amazing recipes for skin care products, including sausage tree cream (yes that's a real thing!). Her one-woman production is suddenly overwhelmed. She wants to help as many people as possible, but what kind of growth fits with Sarah's vision? Sarah and Pat talk about a lot of valuable things, including dreams, fears, and money. Listen Now You just said the wrong thing. Now what!? We're all human, and unfortunately, putting our foot in our mouth occasionally is part of what humans do. What do you do when you've said the wrong thing? How do we bounce back from a verbal slip-up? Here are some ideas in this article about recovering from a social faux-pas Read Now SPONSOR OF THE WEEK Our Go-To Podcast Host Buzzsprout is a forward-thinking company and our go-to tool for podcasting. Not only do they make easy-to-use tools, but they are also a team that genuinely cares about your success. Like all podcasting hosting services, Buzzsprout gets your show listed in all the major podcast directories like Apple Podcasts and Spotify, but their advanced tools are what set them apart. One example is their new Magic Mastering feature, which at the press of a button, will automatically master podcast episodes, fixing any mismatched levels and reducing noise. It's crazy good and will save you a ton of time, which leaves more time to create. Buzzsprout's plans include loads of great features and start out at just $12 a month. I've worked with them to offer my audience an additional 33% more time on whichever plan you choose. Click the link below to check them out. REGISTER NOW ​ (Some of the links mentioned above are affiliate links, which means that if you choose to make a purchase, I will earn a commission. This commission comes at no additional cost to you.) Don't forget to register for the Podcasting the Smart Way webinar. You'll be glad you did. See you next week! P.S.: We've compiled a list of our favorite recommended tools and software platforms. Check it out here. ​ To unsubscribe from The SMART Digest, click here: The SMART Digest Unsubscribe. To unsubscribe from ALL Smart Passive Income emails, click here: Unsubscribe. Did I call you by the wrong name at the top of this email? Help me out by updating your profile: Update your profile SPI Media, LLC, 8910 University Center Lane #400, San Diego, CA 92122 ReplyForward